Celebrities on Harleys Roar Through Portland on LifeRide to Raise Funds for AIDS Research

Portland, August 1st, 2013. With the mission to heighten awareness and raise funds for amfAR, celebrities like John Corbett and friends cruised through town on the fourth annual Kiehl’s LifeRide for amfAR. The multi-day charity motorcycle ride, organized by the Kiehl’s skin care company and sponsored by Harley Davidson, started on July 31st in Seattle and ended on August 8th in Los Angeles.

Kiehl’s is a New York-based ski care company with a Portland location on NW 23rd. Company president, Chris Salgardo lead the LifeRide and brought along a $125,000 donation to amfAR. LifeRide riders were a combination of celebrities and top-level execs. This year actors John Corbett (Big Fat Greek Wedding), Gilles Marini (Sex in the City and Brothers & Sisters), Teddy Sears (House of Cards) and Kurt Yaegar (Sons of Anarchy) joined Kiehl’s USA President Chris Salgardo and amfAR CEO Kevin Robert Frost.

There was a special guest appearance by Portland’s own Project Runway Season 11 winner Michelle Franklin Lesniak. Local singer Stephanie Schneiderman entertained fans. Shoppers enjoyed Scoop ice cream, Picklopolis pickles and root beer and orange cream soda courtesy of Mt. Angel Brewing Company.  The  Kiehl’s at 712 NW 23RD is offering a limited edition product that was created special for the ride. 100% of Kiehl’s net profits from the sale of this product, up to $25,000, will benefit amfAR.

Kiehl’s commitment:

In 1996 Kiehl’s made HIV/AIDS a key philanthropy. Over the past two decades, the fervent support of HIV/AIDS organizations has been at the heart of Kiehl’s efforts, leading to partnerships with organizations such as amfAR, The Magic Johnson Foundation for AIDS and Youth AIDS. Since 2001, Kiehl’s has raised over $2,000,000 for HIV/AIDS organizations and continues to do so. For additional information on Kiehl’s since 1851, visit www.kiehls.com/LifeRide.

 

About amfAR, The Foundation for AIDS Research:

amfAR, The Foundation for AIDS Research, is one of the world’s leading nonprofit organizations dedicated to the support of AIDS research, HIV prevention, treatment education, and the advocacy of sound AIDS-related public policy. Since 1985, amfAR has invested more than $366 million in its programs and has awarded grants to more than 2,000 research teams worldwide. For additional information on amfAR, visit www.amfAR.org.

About Harley-Davidson Authorized Rentals:

With more than 350 locations in 18 countries and the largest fleet of late-model Harley-Davidson motorcycles, Harley-Davidson Authorized Rentals is the largest provider of motorcycle rentals in the world. In 2012, Harley-Davidson Authorized provided more than 80,000 riding experiences over the course of more than 220,000 days and more than 50 million miles traveled. Every Harley-Davidson Authorized Rental includes a Harley-Davidson helmet and rain gear, short term luggage storage, and 24-hour roadside assistance. Online reservations at any participating dealer can be made 24 hours a day at h-d.com/rentals.

About Delta Air Lines:

Delta Air Lines serves more than 160 million customers each year. Delta was named by Fortune magazine as the most admired airline worldwide in its 2013 World’s Most Admired Companies airline industry list, topping the list for the second time in three years. With an industry-leading global network, Delta and the Delta Connection carriers offer service to 330 destinations in 65 countries on six continents. Headquartered in Atlanta, Delta employs nearly 80,000 employees worldwide and operates a mainline fleet of more than 700 aircraft. The airline is a founding member of the SkyTeam global alliance and participates in the industry’s leading trans-Atlantic joint venture with Air France-KLM and Alitalia. Including its worldwide alliance partners, Delta offers customers more than 15,000 daily flights, with hubs in Amsterdam, Atlanta, Cincinnati, Detroit, Memphis, Minneapolis-St. Paul, New York-LaGuardia, New York-JFK, Paris-Charles de Gaulle, Salt Lake City and Tokyo-Narita. Delta is investing more than $3 billion in airport facilities and global products, services and technology to enhance the customer experience in the air and on the ground. Additional information is available on delta.com, Twitter @Delta, Google.com/+Delta and Facebook.com/delta.